Opinionated comments on mobile phone industry news
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All entries are written by Anders Borg, CEO and Consultant of Abiro, that has a long experience in strategic planning, developing embedded and Java software, usability aspects, and the mobile phone industry in general. You can also read the latest Mobile News entries on your phone via wap.abiro.com, and we provide many News Feeds from popular news services. For advertising and contribution queries, please use the feedback form. News feed (local) |
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Sunday, October 31, 2004
Smart Internet services
Quotes:
"It will influence competition. Companies will have to compete more on quality and location than brand,"
My impression is that consumers want brand. According to a study in US, people mainly buy branded mobile games, despite there being a lot of good games without brand connection.
"The first signs of this can be seen in some Web sites which recognize how a consumer accesses a site, either by PC or cellphone. They adjust the size and content of the page accordingly and automatically."
This has been done for some years now, but not very successfully yet.
Yahoo! News - Smart Web to Usher in Host of New Services-Gartner
"It will influence competition. Companies will have to compete more on quality and location than brand,"
My impression is that consumers want brand. According to a study in US, people mainly buy branded mobile games, despite there being a lot of good games without brand connection.
"The first signs of this can be seen in some Web sites which recognize how a consumer accesses a site, either by PC or cellphone. They adjust the size and content of the page accordingly and automatically."
This has been done for some years now, but not very successfully yet.
Yahoo! News - Smart Web to Usher in Host of New Services-Gartner

