Opinionated comments on mobile phone industry news
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All entries are written by Anders Borg, CEO and Consultant of Abiro, that has a long experience in strategic planning, developing embedded and Java software, usability aspects, and the mobile phone industry in general. You can also read the latest Mobile News entries on your phone via wap.abiro.com, and we provide many News Feeds from popular news services. For advertising and contribution queries, please use the feedback form. News feed (local) FeedBurner Feed
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Thursday, December 30, 2004
Why the iPod became a success
The iPod was certainly not the first MP3 player on the market, but the note claims it succeeded due to providing the right combined feature set. My spin on this is simplicity and feature focus: The iPod does what it says to do, and nothing else, and fits very well with the fact that users have tons of MP3 files on their PCs already. Quote that confirms this theory: "Does the iPod have a radio or built-in mic? No, and the fact is that the vast majority of people DON'T CARE. That's what so many iPod critics just don't get: adding such features adds complexity that most people don't want."
What about mobile phones? Aren't they now devices with features that most users will never use or at least very seldomly? Something else comes in here: It's a status thing to have the latest phone with all the latest features (x Mpixels etc) but that still very few uses.
Entelligence: Understanding the success of the iPod and iPod mini - Engadget - www.engadget.com
What about mobile phones? Aren't they now devices with features that most users will never use or at least very seldomly? Something else comes in here: It's a status thing to have the latest phone with all the latest features (x Mpixels etc) but that still very few uses.
Entelligence: Understanding the success of the iPod and iPod mini - Engadget - www.engadget.com
