Opinionated comments on mobile phone industry news
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All entries are written by Anders Borg, CEO and Consultant of Abiro, that has a long experience in strategic planning, developing embedded and Java software, usability aspects, and the mobile phone industry in general. You can also read the latest Mobile News entries on your phone via wap.abiro.com, and we provide many News Feeds from popular news services. For advertising and contribution queries, please use the feedback form. News feed (local) FeedBurner Feed
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Saturday, January 07, 2006
Comparison shop with your phone
Thought at first this was a Pricerunner clone, but it's a bit different.
The service provided by Toshiba enables taking photos of a product's barcode and get a rating returned based on what's been written about the product in blogs.
For Toshiba it seems crucial to use barcode reading, but it would have been a simpler solution if you just entered the EAN/UPC code and sent an SMS to the service. That would also have worked with all phones, and it would be simple to charge for the service via SMS (if they now charge for it).
I wonder how the service determines whether a blog entry is positive or negative, as this must be fully automated.
Sony has a similar service also reading barcodes and sending an email with the request. Also here entering the code and sending an SMS would be simpler.
asahi.com:Dial-up bar codes let buyers beware�-�ENGLISH
The service provided by Toshiba enables taking photos of a product's barcode and get a rating returned based on what's been written about the product in blogs.
For Toshiba it seems crucial to use barcode reading, but it would have been a simpler solution if you just entered the EAN/UPC code and sent an SMS to the service. That would also have worked with all phones, and it would be simple to charge for the service via SMS (if they now charge for it).
I wonder how the service determines whether a blog entry is positive or negative, as this must be fully automated.
Sony has a similar service also reading barcodes and sending an email with the request. Also here entering the code and sending an SMS would be simpler.
asahi.com:Dial-up bar codes let buyers beware�-�ENGLISH
