Opinionated comments on mobile phone industry news
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All entries are written by Anders Borg, CEO and Consultant of Abiro, that has a long experience in strategic planning, developing embedded and Java software, usability aspects, and the mobile phone industry in general. You can also read the latest Mobile News entries on your phone via wap.abiro.com, and we provide many News Feeds from popular news services. For advertising and contribution queries, please use the feedback form. News feed (local) FeedBurner Feed
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Sunday, April 02, 2006
Nokia 2610, 2310, 1112, new low-cost phones
Low-cost in this case doesn't mean low on features. At least not for everyday use.
They are clearly differentiated:
2610: business user
2310: consumer
1112: simplicity
What struck me as the most interesting, considering they are said to be intended for emerging markets, is the extensive language support, and especially Asia and South America. In terms of India, menus etc can be shown in several languages, yet T9 only works for Hindi. Of course they support Chinese as well. Note that they won't support all the same languages in the same phone model. I guess for cost reasons, as e.g. Chinese fonts take a lot of memory.
Nokia - Performance, quality and ease of use - the hallmarks of Nokia's newest range of iconic affordable phones - Press Releases - Press - About Nokia
They are clearly differentiated:
2610: business user
2310: consumer
1112: simplicity
What struck me as the most interesting, considering they are said to be intended for emerging markets, is the extensive language support, and especially Asia and South America. In terms of India, menus etc can be shown in several languages, yet T9 only works for Hindi. Of course they support Chinese as well. Note that they won't support all the same languages in the same phone model. I guess for cost reasons, as e.g. Chinese fonts take a lot of memory.
Nokia - Performance, quality and ease of use - the hallmarks of Nokia's newest range of iconic affordable phones - Press Releases - Press - About Nokia
