Opinionated comments on mobile phone industry news
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All entries are written by Anders Borg, CEO and Consultant of Abiro, that has a long experience in strategic planning, developing embedded and Java software, usability aspects, and the mobile phone industry in general. You can also read the latest Mobile News entries on your phone via wap.abiro.com, and we provide many News Feeds from popular news services. For advertising and contribution queries, please use the feedback form. News feed (local) FeedBurner Feed
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Monday, June 26, 2006
Mobile gaming dominated by females
That simpler games are most successful on mobile phones is wellknown. That females clearly dominate mobile gaming is more surprising:
Sixty-five percent of mobile game revenue is driven by female wireless subscribers. They are the biggest driver of revenue for the Puzzle/Strategy category; comprising 72 percent of the total share of revenue
"The casual nature of mobile games provides tremendous appeal to women, who are not traditionally hardcore gamers by console or online gaming standards,"
Other news sources have indicated that game sales is stagnating. Not so, according to this: "Mobile game purchases continue to grow with more than 8.6 million games bought in April, increasing 60 percent since the beginning of the year," said Kanishka Agarwal, Vice President of New Products, Telephia.
Telephia Reports One-Third of Mobile Game Revenues Driven by Puzzle/Strategy Games, With Tetris, Tetris Deluxe and Bejeweled Leading the Pack: Financial News - Yahoo! Finance
Sixty-five percent of mobile game revenue is driven by female wireless subscribers. They are the biggest driver of revenue for the Puzzle/Strategy category; comprising 72 percent of the total share of revenue
"The casual nature of mobile games provides tremendous appeal to women, who are not traditionally hardcore gamers by console or online gaming standards,"
Other news sources have indicated that game sales is stagnating. Not so, according to this: "Mobile game purchases continue to grow with more than 8.6 million games bought in April, increasing 60 percent since the beginning of the year," said Kanishka Agarwal, Vice President of New Products, Telephia.
Telephia Reports One-Third of Mobile Game Revenues Driven by Puzzle/Strategy Games, With Tetris, Tetris Deluxe and Bejeweled Leading the Pack: Financial News - Yahoo! Finance
