Rants And Ramblings About Mobile Technology
Anders Borg writing about the fun and crazy world of mobile and Internet service technologies.
You can also read the blog via Twitter or your phone via wap.abiro.com. See the left menu for more news.
Comments on blog entries are moderated, but I'm rather liberal as long as it's not blatant advertising.
For general comments, advertising and contribution queries, please use the feedback form.
Friday, June 16, 2006
Mobile music services gaining momentum
IDC expects sales to reach $1B in 2010. I'm wondering why such predictions are always so far ahead. Because the shorter term is too uncertain, or that people will have forgotten the predictions by then (if/when they are concluded to be wrong)?
Quote: IDC believes over-the-air music tracks at $2 each would emerge as a sustainable price point
That's too high in my opinion even if there's no traffic fee, and would for a complete album be similar to a CD in price, even though there's a much lower logistical cost. I doubt though that many will buy complete CDs this way. Rather they will buy "singles" of primarily the latest pop tunes. Adults are likely to stay with music services on PCs (where UI and access is much better), unless in markets where simply home PCs don't exist in abundance (like in China and Japan).
Quote: the phones would have to deliver sound quality comparable to portable music players
True, but there's no cost nor complexity in achieving that, so it's just a matter of doing it.
Mobile Phone Music Services Expected To Top $1 Billion - Yahoo! News
Quote: IDC believes over-the-air music tracks at $2 each would emerge as a sustainable price point
That's too high in my opinion even if there's no traffic fee, and would for a complete album be similar to a CD in price, even though there's a much lower logistical cost. I doubt though that many will buy complete CDs this way. Rather they will buy "singles" of primarily the latest pop tunes. Adults are likely to stay with music services on PCs (where UI and access is much better), unless in markets where simply home PCs don't exist in abundance (like in China and Japan).
Quote: the phones would have to deliver sound quality comparable to portable music players
True, but there's no cost nor complexity in achieving that, so it's just a matter of doing it.
Mobile Phone Music Services Expected To Top $1 Billion - Yahoo! News
