Opinionated comments on mobile phone industry news
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All entries are written by Anders Borg, CEO and Consultant of Abiro, that has a long experience in strategic planning, developing embedded and Java software, usability aspects, and the mobile phone industry in general. You can also read the latest Mobile News entries on your phone via wap.abiro.com, and we provide many News Feeds from popular news services. For advertising and contribution queries, please use the feedback form. News feed (local) FeedBurner Feed
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Friday, June 23, 2006
Softbank goes for full web on phones
This note argues that Softbank will somehow adapt web sites to better fit phone displays, but I'm sure it's about showing existing web sites the best way possible. That's what all operators now realize people need and expect, and it's an excellent way to generate data traffic revenue.
Obigo, Opera and Access have good such browsers for embedding in phones. Openwave less so. As you know, Opera also has Opera Mini that's written in Java ME.
As the author also argues, the .mobi domain is likely to become a failure. Rather I hope sites will use the exact same address for normal and mobile-adapted sites, so that we don't see separate addresses like www.somedomain.com and wap.somedomain.com. It requires a new way of thinking when designing the site, as all pages then needs to be fully scripted rather than static. It also requires an understanding of how to make good use of small display real estate which also differs between different phones.
Softbank inks deal with Yahoo! for mobile Web | Mobile content and mobile marketing news
Obigo, Opera and Access have good such browsers for embedding in phones. Openwave less so. As you know, Opera also has Opera Mini that's written in Java ME.
As the author also argues, the .mobi domain is likely to become a failure. Rather I hope sites will use the exact same address for normal and mobile-adapted sites, so that we don't see separate addresses like www.somedomain.com and wap.somedomain.com. It requires a new way of thinking when designing the site, as all pages then needs to be fully scripted rather than static. It also requires an understanding of how to make good use of small display real estate which also differs between different phones.
Softbank inks deal with Yahoo! for mobile Web | Mobile content and mobile marketing news
