Rants And Ramblings About Mobile Technology
Anders Borg writing about the fun and crazy world of mobile and Internet service technologies.
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Monday, August 21, 2006
I-play on mobile gaming trends
Stephane Labrunie at I-play: "This market will sell more games on mobile than traditional consoles in 2006."Possibly, but the revenue per game is of course much lower.
"New technology, from my point of view, is really about faster, easier access to the network... You will have a much more intuitive experience - you will know where to download mobile games, and you will know how to do it."
I'm not sure how faster networks makes it easier to find games and other content. To increase mobile gaming we need to:
* advertise
* advertise
* advertise
* make no-brainer ordering services that can be accessed via PCs and phones
Quote: "mobile gaming is not a retail market; it's very much driven by the carrier industry."
That's an odd statment from I-play, considering e.g. Jamba is an independent provider, and one of the biggest there is, at least in Europe. Maybe I-play doesn't sell via Jamba.
GCDC: Mobile games to outsell console titles during 2006 - I-play // GamesIndustry.biz
