Opinionated comments on mobile phone industry news
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All entries are written by Anders Borg, CEO and Consultant of Abiro, that has a long experience in strategic planning, developing embedded and Java software, usability aspects, and the mobile phone industry in general. You can also read the latest Mobile News entries on your phone via wap.abiro.com, and we provide many News Feeds from popular news services. For advertising and contribution queries, please use the feedback form. News feed (local) FeedBurner Feed
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Monday, August 21, 2006
I-play on mobile gaming trends
Stephane Labrunie at I-play: "This market will sell more games on mobile than traditional consoles in 2006."Possibly, but the revenue per game is of course much lower.
"New technology, from my point of view, is really about faster, easier access to the network... You will have a much more intuitive experience - you will know where to download mobile games, and you will know how to do it."
I'm not sure how faster networks makes it easier to find games and other content. To increase mobile gaming we need to:
* advertise
* advertise
* advertise
* make no-brainer ordering services that can be accessed via PCs and phones
Quote: "mobile gaming is not a retail market; it's very much driven by the carrier industry."
That's an odd statment from I-play, considering e.g. Jamba is an independent provider, and one of the biggest there is, at least in Europe. Maybe I-play doesn't sell via Jamba.
GCDC: Mobile games to outsell console titles during 2006 - I-play // GamesIndustry.biz
