Opinionated comments on mobile phone industry news
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All entries are written by Anders Borg, CEO and Consultant of Abiro, that has a long experience in strategic planning, developing embedded and Java software, usability aspects, and the mobile phone industry in general. You can also read the latest Mobile News entries on your phone via wap.abiro.com, and we provide many News Feeds from popular news services. For advertising and contribution queries, please use the feedback form. News feed (local) FeedBurner Feed
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Tuesday, August 29, 2006
Visiongain Intelligence on mobilizing social network services
Visiongain has provided a new report on "Mobile communities and user generated content 2006-2011: Monetising mobile social networking".
Quote: Mobile operators face many challenges in the transference of popular community and user generated content fixed line services to mobile.
Actually no, because operators are not (and should not be) involved in the actual services. Let MySpace etc handle mobile-enabling of such services, yet provide them with the means to charge for service subscriptions, content downloads etc as well as the means to transfer information between users and the services.
I guess Visiongain's audience is mobile operators, but my advice to them is to adopt a split vision approach:
* Help operators understand they are network and billing service providers, and how to enhance those services based on emerging market demands
* Address the actual service providers and help them understand how to mobile-enable their services
The future for social network services is no doubt mobile, as the mobile phone is the main communication device for younger people, and I generally think the industry over-emphasizes problems with mobile phones as "portals" for such services. Young people have learned to use mobile phones for SMS, and are beginning to use mobile IM, news feeds etc. Going from there to blogging, media sharing etc is not a big step to take.
visiongain intelligence - Mobile communities and user generated content 2006-2011: Monetising mobile social networking
Quote: Mobile operators face many challenges in the transference of popular community and user generated content fixed line services to mobile.
Actually no, because operators are not (and should not be) involved in the actual services. Let MySpace etc handle mobile-enabling of such services, yet provide them with the means to charge for service subscriptions, content downloads etc as well as the means to transfer information between users and the services.
I guess Visiongain's audience is mobile operators, but my advice to them is to adopt a split vision approach:
* Help operators understand they are network and billing service providers, and how to enhance those services based on emerging market demands
* Address the actual service providers and help them understand how to mobile-enable their services
The future for social network services is no doubt mobile, as the mobile phone is the main communication device for younger people, and I generally think the industry over-emphasizes problems with mobile phones as "portals" for such services. Young people have learned to use mobile phones for SMS, and are beginning to use mobile IM, news feeds etc. Going from there to blogging, media sharing etc is not a big step to take.
visiongain intelligence - Mobile communities and user generated content 2006-2011: Monetising mobile social networking
