Rants And Ramblings About Mobile Technology

Anders Borg writing about the fun and crazy world of mobile and Internet service technologies.

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Monday, October 16, 2006

 
3G still too costly
As the hype factor has now vanished from 3G, consumers look more at what it actually costs to use, and according to this note the interest has dropped since last year due to the continued high costs.

Even though I have a brilliant subscription when it comes to voice, SMS and MMS I still pay $1.5 per megabyte of data via 3G. That can't be called inexpensive, yet the operator in question is still one of the better ones in my region when it comes to data cost. When surfing the operator's portal it doesn't cost me anything, but everything on the portal costs, including reading news etc, so I obviously go elsewhere for that.

As I noted before in A comment on Mobile 2.0, it must be flatrate.

Hanis Harun, Global Director, TNS Technology, comments; “Given that cost is such a key obstacle to the adoption of more advanced mobile services, mobile operators must provide pricing regimes which are fixed for unlimited use, transparent and affordable.
Hanis adds: “Cost is the quick fix and should provide fast usage uplift especially amongst those services already found interesting by consumers, such as songs downloads and realtime TV.”

Fewer people want 3G than a year ago - News Analysis - Mobile Europe

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