Opinionated comments on mobile phone industry news
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All entries are written by Anders Borg, CEO and Consultant of Abiro, that has a long experience in strategic planning, developing embedded and Java software, usability aspects, and the mobile phone industry in general. You can also read the latest Mobile News entries on your phone via wap.abiro.com, and we provide many News Feeds from popular news services. For advertising and contribution queries, please use the feedback form. News feed (local) FeedBurner Feed
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Monday, October 16, 2006
3G still too costly
As the hype factor has now vanished from 3G, consumers look more at what it actually costs to use, and according to this note the interest has dropped since last year due to the continued high costs.
Even though I have a brilliant subscription when it comes to voice, SMS and MMS I still pay $1.5 per megabyte of data via 3G. That can't be called inexpensive, yet the operator in question is still one of the better ones in my region when it comes to data cost. When surfing the operator's portal it doesn't cost me anything, but everything on the portal costs, including reading news etc, so I obviously go elsewhere for that.
As I noted before in A comment on Mobile 2.0, it must be flatrate.
Hanis Harun, Global Director, TNS Technology, comments; “Given that cost is such a key obstacle to the adoption of more advanced mobile services, mobile operators must provide pricing regimes which are fixed for unlimited use, transparent and affordable.
Hanis adds: “Cost is the quick fix and should provide fast usage uplift especially amongst those services already found interesting by consumers, such as songs downloads and realtime TV.”
Fewer people want 3G than a year ago - News Analysis - Mobile Europe
Even though I have a brilliant subscription when it comes to voice, SMS and MMS I still pay $1.5 per megabyte of data via 3G. That can't be called inexpensive, yet the operator in question is still one of the better ones in my region when it comes to data cost. When surfing the operator's portal it doesn't cost me anything, but everything on the portal costs, including reading news etc, so I obviously go elsewhere for that.
As I noted before in A comment on Mobile 2.0, it must be flatrate.
Hanis Harun, Global Director, TNS Technology, comments; “Given that cost is such a key obstacle to the adoption of more advanced mobile services, mobile operators must provide pricing regimes which are fixed for unlimited use, transparent and affordable.
Hanis adds: “Cost is the quick fix and should provide fast usage uplift especially amongst those services already found interesting by consumers, such as songs downloads and realtime TV.”
Fewer people want 3G than a year ago - News Analysis - Mobile Europe
