Opinionated comments on mobile phone industry news
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All entries are written by Anders Borg, CEO and Consultant of Abiro, that has a long experience in strategic planning, developing embedded and Java software, usability aspects, and the mobile phone industry in general. You can also read the latest Mobile News entries on your phone via wap.abiro.com, and we provide many News Feeds from popular news services. For advertising and contribution queries, please use the feedback form. News feed (local) FeedBurner Feed
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Friday, November 10, 2006
Mobile gaming dominated by women
I read more and more often that phones get pre-installed Java games. This increases the quality of the games considerably from the traditional "hacks" you had to accept earlier, as the best Java games can be handpicked from the already very crowded Java game arena.
Smart phone manufacturers will put a link to their own game portal in the phone for easy purchase and download of more games, but some operators might not like that.
Quote: between 39% and 46% of females from 12 to 44 play games preloaded onto their mobiles. Among males% have played preloaded mobile games, and the numbers in other age groups fall off sharply. When it comes to actually purchasing mobile games, females 18-24 lead all with 23% having done so compared to 19% for their male counterparts.
It's interesting to see that there's seemingly also a healthy amount of games that are purchased. That shows there's some real business in mobile gaming, albeit spread out on a lot of actors.
Quote: (mobile games) will not be the overwhelming space that the free webgame space is.
OK, but what generates the most revenue? Sounds like mobile games to me.
Mobile gaming, from a development perspective, is though a touch place to be in, dominated by low-cost development companies that churn out one similar game after another. The winner here is clearly the distributor/aggregator. Just look at Playfon, that aggregates over 2000 games.
QuicklyBored » Blog Archive » Mobile Gaming Market Data
Smart phone manufacturers will put a link to their own game portal in the phone for easy purchase and download of more games, but some operators might not like that.
Quote: between 39% and 46% of females from 12 to 44 play games preloaded onto their mobiles. Among males% have played preloaded mobile games, and the numbers in other age groups fall off sharply. When it comes to actually purchasing mobile games, females 18-24 lead all with 23% having done so compared to 19% for their male counterparts.
It's interesting to see that there's seemingly also a healthy amount of games that are purchased. That shows there's some real business in mobile gaming, albeit spread out on a lot of actors.
Quote: (mobile games) will not be the overwhelming space that the free webgame space is.
OK, but what generates the most revenue? Sounds like mobile games to me.
Mobile gaming, from a development perspective, is though a touch place to be in, dominated by low-cost development companies that churn out one similar game after another. The winner here is clearly the distributor/aggregator. Just look at Playfon, that aggregates over 2000 games.
QuicklyBored » Blog Archive » Mobile Gaming Market Data
