Opinionated comments on mobile phone industry news
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All entries are written by Anders Borg, CEO and Consultant of Abiro, that has a long experience in strategic planning, developing embedded and Java software, usability aspects, and the mobile phone industry in general. You can also read the latest Mobile News entries on your phone via wap.abiro.com, and we provide many News Feeds from popular news services. For advertising and contribution queries, please use the feedback form. News feed (local) FeedBurner Feed
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Thursday, January 18, 2007
Mobivity, for your mobile marketing needs
Mobivity is a new service for the US that claims to be an inexpensive means for marketing via SMS. It uses an opt-in approach, where the user needs to agree to signing up via contests etc. It's of course a question how well hidden this acceptance could be, but at least it's not outright spamming, and the source of the messages can likely be traced.
Companies send and receive messages via HTTP (send and receive) or RSS (receive only).
Press Release: Mobivity Brings Big Brand Interactive Mobile Marketing to Small Business
Companies send and receive messages via HTTP (send and receive) or RSS (receive only).
Press Release: Mobivity Brings Big Brand Interactive Mobile Marketing to Small Business
