Opinionated comments on mobile phone industry news
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All entries are written by Anders Borg, CEO and Consultant of Abiro, that has a long experience in strategic planning, developing embedded and Java software, usability aspects, and the mobile phone industry in general. You can also read the latest Mobile News entries on your phone via wap.abiro.com, and we provide many News Feeds from popular news services. For advertising and contribution queries, please use the feedback form. News feed (local) |
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Sunday, July 29, 2007
The emergence of mobile social networking
'Social Networks Frantically Go Mobile', and they should too, as that's where the users are: Today, young people with great certainty have their own mobile phone, but less likely their own PC, especially when looking at China and India, where there's no history of PC adoption. Also, a PC is a bit bulky to carry around everywhere, so the mobile phone is an obvious device for communicating with community and UGC services. Also, phones can take snapshots and shoot videos, enabling new ways to communicate information to others.
'When it comes to the social network, everyone agreed that the mobile experience has to look at feel as close as possible to the PC experience.'
I don't agree. Mobile phones have both advantages and drawbacks that PCs don't have. See here for some of the pros and cons. Use those pros and cons to your advantage.
'Even a representative from Sprint Nextel admitted that exclusivity deals to certain social networks, in the end do not benefit the company or the user because people want to use their networks with friends and family members who are on other carriers.'
That's open-minded by an operator, and of course that's the way it has to be. The operator is just an ISP.
'When it comes to the social network, everyone agreed that the mobile experience has to look at feel as close as possible to the PC experience.'
I don't agree. Mobile phones have both advantages and drawbacks that PCs don't have. See here for some of the pros and cons. Use those pros and cons to your advantage.
'Even a representative from Sprint Nextel admitted that exclusivity deals to certain social networks, in the end do not benefit the company or the user because people want to use their networks with friends and family members who are on other carriers.'
That's open-minded by an operator, and of course that's the way it has to be. The operator is just an ISP.

