Opinionated comments on mobile phone industry news
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All entries are written by Anders Borg, CEO and Consultant of Abiro, that has a long experience in strategic planning, developing embedded and Java software, usability aspects, and the mobile phone industry in general. You can also read the latest Mobile News entries on your phone via wap.abiro.com, and we provide many News Feeds from popular news services. For advertising and contribution queries, please use the feedback form. News feed (local) FeedBurner Feed
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Wednesday, July 18, 2007
Europe to choose mobile TV technology
The choice of mobile TV technology is not an obvious one, with at least 3 competing technologies: DVB-H, DMB and MBMS. According to 'Mobile TV format hits crunch point' and 'EU backs Nokia-led mobile TV standard' EU prefers DVB-H, and Nokia, Samsung och LG already have phones supporting DVB-H. Motorola should be on its way. Sony Ericsson claims to be supporting both MBMS and DVB-H (I apologize for the Swedish; didn't find any better article).
In my opinion the most realistic technology is MBMS (especially as the business case for mobile TV is not proven), that can use the same antenna and radio that's used for 3G, and that way lower the cost of phones and possibly also lower the battery drain. That will not be so though, as I hear very little about deploying MBMS nowadays.
The trend is video-on-demand (not the least evidenced by iTunes and its offerings of TV shows, as well as YouTube), so streaming over flat rate 3G (or similar) is probably equally interesting. Exceptions being sports etc that people want to see while they happen.
In any case, choosing one technology will benefit the industry as a whole.
For more information about the technologies:
Digital Media Broadcasting
Digital Video Broadcasting - Handheld
Multimedia Broadcast Multicast Service
In my opinion the most realistic technology is MBMS (especially as the business case for mobile TV is not proven), that can use the same antenna and radio that's used for 3G, and that way lower the cost of phones and possibly also lower the battery drain. That will not be so though, as I hear very little about deploying MBMS nowadays.
The trend is video-on-demand (not the least evidenced by iTunes and its offerings of TV shows, as well as YouTube), so streaming over flat rate 3G (or similar) is probably equally interesting. Exceptions being sports etc that people want to see while they happen.
In any case, choosing one technology will benefit the industry as a whole.
For more information about the technologies:
Digital Media Broadcasting
Digital Video Broadcasting - Handheld
Multimedia Broadcast Multicast Service
