Opinionated comments on mobile phone industry news
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All entries are written by Anders Borg, CEO and Consultant of Abiro, that has a long experience in strategic planning, developing embedded and Java software, usability aspects, and the mobile phone industry in general. You can also read the latest Mobile News entries on your phone via wap.abiro.com, and we provide many News Feeds from popular news services. For advertising and contribution queries, please use the feedback form. News feed (local) FeedBurner Feed
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Monday, August 06, 2007
Example of how mobile information and location can benefit enterprises
'Using mobile logistics to streamline your business' provides an example of where it's clear mobile access to the information systems (mainly for inputting information in this case) has made the operation more effective and helped bring in more revenue. In many situations the benefits are not this obvious, but I'm sure there's something to learn for other companies thinking about using mobile phones for enterprise information access and location.
'In 2003 ... Mac-Gray leaders decided to replace the voice-based field force management system with a pair of data-driven mobile applications that also embraced geo-location.'
'Four years later, having roughly tripled both the size of its workforce and its annual revenues while dramatically increasing productivity and lowering its consumption of fuel, company executives are heralding the applications'
'In 2003 ... Mac-Gray leaders decided to replace the voice-based field force management system with a pair of data-driven mobile applications that also embraced geo-location.'
'Four years later, having roughly tripled both the size of its workforce and its annual revenues while dramatically increasing productivity and lowering its consumption of fuel, company executives are heralding the applications'
