Rants And Ramblings About Mobile Technology

Anders Borg writing about the fun and crazy world of mobile and Internet service technologies.
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Sunday, June 14, 2009
The silliness of Twitter, part 2
Maybe you noticed #squarespace in my previous silliness of Twitter post.
There’s a company called Squarespace, so I’m just guessing: Could this be a viral marketing campaign from that company?
What did Squarespace do to make users adopt that topic (provided I’m guessing correctly)?
The remaining question in any case is: Why are Twitter users generally so willing to mention topics that have no relevance what-so-ever to what the users are actually tweeting about? What do they think they will achieve, except pushing a topic into the “high score” list. What’s the value of that to the individual, or are maybe ants or borgs (oops!) using Twitter?
A conundrum.
Interestingly and more alarming is one of the new top topics #iranelection, where it’s obvious there are genuine tweets about what’s going on around the election in Iran, and clearly it’s not all good things.
http://tomgooday.wordpress.com/2009/06/12/squarespace/
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